Jump to content
TTL News

Why Are Bidets Just Now Getting Popular In The U.S.?

Recommended Posts

Quote

 

When the great toilet paper shortage hit in 2020, many Americans realized there could be another way to clean themselves. Environmental concerns around trees, paper and waste perhaps also played a role.

Using toilet paper had seemed, somehow, American, with toilet paper jokes a staple in bathroom humor and “TP-ing” a stereotypical rite of passage for teens. And little is more American than the Charmin bear, an industry emblem that already dominates aisles of supermarkets.

So, “getting consumers to do something different, they have to undo all those brand associations (with toilet paper) and all those habits they have,” Derek Rucker, a marketing professor at Kellogg School of Management told CNN.

Rucker said the bidet industry would need to become a social norm in the US, such as being built into more new home constructions. Many bidet users in the US were converted after visiting societies where bidet use is widespread.

 

Read more here. 

 

Share this post


Link to post
Share on other sites

Installing a bidet at home made college dorm bathrooms seem so much worse than they already were lol

  • Haha 3

Share this post


Link to post
Share on other sites

If we're offered a stay at the cabin at the lake again next year, it'll be tempting to sneak one in and install it without saying anything. 🤣

Share this post


Link to post
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.


×
×
  • Create New...